Programmatic media is changing the landscape of recruitment marketing. It’s allowing employers to break-out of lengthy job-board contracts, automatically optimise recruitment campaigns and easily respond to changing business need with the ability to turn-on (and off) campaigns with the click of a button. It’s also driving higher rates of conversion and importantly reducing cost.
In this session, we will demystify what programmatic is, explain how you can use it to transform your recruitment strategies and show you how you can create highly personalised digital adverts to get infant of the right candidates.
WHAT WILL BE COVERED:
– Demystifying what programmatic media is
– Find out how it can be effectively used in the recruitment space
– Getting creative with programmatic
– Introduction to Symphony Talent Media Cloud Platform